Image by Glenn Carstens-Peters

Would you like to set up your own author newsletter, but don’t know where to start? Or perhaps you’re a literary festival or publishing company, looking for a way to really engage your customers?

Using my PR and journalism skills together with my in-depth knowledge of the literature sector, I create and design newsletters for a number of high profile literary clients. I also provide a consultancy service and courses, for those who want to take on the task of managing a regular newsletter themselves, but don’t know how.

I specialise in creating content for the arts sectors, but as an experienced copywriter and journalist, I can also work with people and businesses from all sectors.

Newsletter design service – £250 (one off fee)

I will set up your newsletter for you using Mailchimp or Substack and provide you with everything you need to know keep it going and engage readers. Includes: a thirty minute one-to-one session and take away fact sheets on creating newsletter designs, content and building your audience.

Recurrent newsletter service – content & design – £175 (each issue)
I will write, edit and design your newsletter on a regular basis (frequency to be agreed). This service includes: the creation of a content plan, writing the content for each issue and the design of the newsletter itself.  I will also manage your mailing list and provide statistics on how each issue has been received.

Recurrent newsletter service – design only – £100 (each issue)
I will design and send out your newsletter for you on a regular basis (frequency to be agreed), using content provided by you. I will also manage your mailing list and provide statistics on how each issue has been received.

Content consultation – £100 (one off fee)
During this one-hour session, we will examine your newsletter plans and come up with strategies to create appealing content, build your newsletter audience and engage your readers.

Build Your Own Newsletter Course
During this day long course, I will teach you everything you need to know about starting your own newsletter – from deciding upon the look and feel of your mailout and the best platforms to use – to creating engaging content and building a healthy mailing list. You will also be provided with take away facts sheets and have the option of booking a one to one session with me, at the reduced price of £25. 

Please contact me for next course date. 


‘A five-star rating does not seem enough stars. Dawn provides an outstanding editorial service, producing excellent work with the ability to meet tight deadlines when required. She has transformed the look and feel of our festival newsletter which is reflected in our record level of subscribers.’

Tim Donald, Bloody Scotland Marketing Manager

‘Dawn helped create my newsletter from scratch. Her ideas, technical skills, and her insight on what readers want, has helped me build and engage an audience for my work. I’d recommend Dawn to anyone looking to create a newsletter that resonates with their audience.’

Gordon J. Brown, Author of No More Games & Six Wounds

Dawn’s first class newsletter service helped me turn a jumble of ideas into a slick, professional bulletin, making the whole process easier than I could ever imagine. She’s an absolute dream to work with and I cannot recommend her work highly enough.

Marion Todd, Author of the DI Clare Mackay series